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Former Virgin America VP Marketing to Advise on Kred Stars and Kred Leaders Programs SAN FRANCISCO, CA (Jan 26, 2012) - Kred, a leader in influence measurement, announced today that Porter Gale has been named Lead Advisor of its Kred Stars and Kred Leaders programs. Gale will be Kred’s chief evangelist to marketing executives and influence marketing [...]
January 26, 2012 ♦ 3 Comments[UPDATED November 2011 with E587 details] These tips were featured in the Wired UK September magazine on page 82. Click the image for a larger view. I’ve heard so many horror stories about high data roaming charges from friends and colleagues over the years. This has always surprised me because I’ve managed to keep my [...]
January 1, 2011 ♦ 29 CommentsAs I travel around the UK and the US speaking to agencies about PeopleBrowsr and Kred, it is usually towards the end of my presentation when a familiar question is posed. “…so once you have identified these influential bloggers, what do you do with them?” The question comes up a lot, and I am very [...]
December 27, 2011 ♦ 6 CommentsThere is a Clear Channel bus shelter on Kensington High Street (an upmarket suburb in London) that proudly shows a large NFC icon. As I have one of the few commercially available NFC handsets in the UK (a Blackberry 9900), I decided to turn on the NFC function and tap my phone on the big [...]
December 11, 2011 ♦ Comment?Like many London calling readers, part of my role involves business development where you are trying to drum up new business from people you have not yet met. I remember my first “sales” call back in 2001 when I had just taken the position of CEO of PropertyLook, an online commercial property marketplace. Having held [...]
December 11, 2011 ♦ Comment?As many London Calling readers know, I travel a lot for work. I used to travel within Europe extensively, and have done the London-Sydney-London route more times than I care to remember. Lately, my role with PeopleBrowsr has seen me in San Francisco on a regular basis. One of the most popular posts on this [...]
November 23, 2011 ♦ 4 CommentsI was at an event recently when I heard the following during a presentation: “we are VC funded so don’t have to worry much about hosting costs…” Having worked for about 6 startups over the last 10 years (none of them VC funded incidentally), this was probably the most arresting thing I have heard all [...]
November 16, 2011 ♦ Comment?I read with interest the piece in the Telegraph by Katherine Rushton titled London 2012 Olympics: chaos for mobile phones and the comments underneath the piece from outraged Londoners. For those of us for which this is our first taste of an Olympics in our home town or country, some of the antics such as [...]
November 14, 2011 ♦ 1 CommentBased in London, Andrew Grill is an internationally renowned thought leader in the field of digital and social media networks.